Interview with Myriam BOZZETTO, CGL PACK Communication Manager - France
In order to provide the best responses for its customers, cgl pack has made the necessary industrial adjustments and now has a third extrusion line to transform flakes (recycled bottle shreds) into rPET thermoformable film. By eliminating the transformation stage from the process (the flakes are no longer transformed into resin), this industrial decision has enabled us to reduce our CO2 emissions by 4% in terms of overall carbon footprint.
As regards communication, cgl pack has just created a FACEBOOK page. New cgl pack Chairman, Sylvain Raux, would like to rise to the challenge of communicating in a different way, including speaking in public about important news issues such as the image of the plastic packaging industry. Formerly CEO of the company (until October 2011), Mr Raux has just replaced the Chairman and Founder of cgl pack, Alain Wirth.
Noteworthy is that cgl pack has strong corporate social responsibility commitments, setting out its actions in a sustainability brochure: Our responsible Commitments.
The 2011 edition can be viewed on the cgl pack ( www.cglpack.com) website, and the 2012 version is being finalised so likely to be up and running by March 2012.
The plastic packaging industry is quite healthy. But making accurate forecasts is always a delicate task. The thermoformed food packaging industry, in which cgl pack primarily operates, posts excellent growth, customer demand being still mainly driven by innovation, to which we attach particular value. We regularly design packaging concepts at cgl pack as ideas for our customers’ “packaging of tomorrow”.
In the plastic packaging industry, cgl pack intends to restrict the impact of the raw material used in manufacturing. So we believe that single materials are the way ahead and that we must develop recycling to include not merely water bottles but all plastic packaging.
Our common theme for EMBALLAGE 2012 will, of course, be innovation in every field. Obviously this not only involves our products but also our way of working with our customers. This second aspect, still initially less visible in a company, is absolutely crucial to us and will probably be explained to customers by means of a new communication strategy. In terms of new packaging concepts, although it’s a little premature to disclose our ideas, we are working on the subject! We will also exhibit a new range of standard food packaging: the OPTIMUM CUP range, a combination of cardboard and plastic, to be displayed at the CFIA exhibitions in Rennes in March 2012 and at Emballage Paris in November.